Boost Your Market Impact: 2026 Pre-Season Planning Workshops for Local Food Access Markets

A Two-Part Online Series for Farmers’ Market & Local Food Access Leaders

Topics Include:

• Digital outreach (Instagram, TikTok, Facebook)
• Print & physical outreach: flyers, posters, newspaper listings
• Building your network: community partnerships for stronger redemption
• Promoting SNAP, FMNP & incentives effectively
• Breakout sessions + best-practice resource list

Who is this for? Local farmers’ market managers, mobile market coordinators, CSA managers, farmstand operators, Fresh Stop Market (farm share) organizers, and direct-market farmers who accept (or want to accept) nutrition assistance benefits such as SNAP, Good Food Bucks, WIC/FMNP, Senior FMNP, VeggieRx, or other incentive programs.

Purpose: 

1.       Share best practices to operate, manage & fund FNA authorized farmers’ markets  

2.       Inform and catalyze pre-season planning for 2026 to increase sales from FNA benefits. 

2.       Share what’s working and challenges for FNA integration and promotion. 

3.       Facilitate peer-to-peer learning and connections throughout the year

These workshops are made possible by a grant from the NJ Food Security Initiative